The coverage of certification schemes has increased dramatically over the last decade. However, little is known about where sustainability schemes operate and whether certified lands are best located for conserving the world’s most important biodiversity and benefiting the most vulnerable producers. To examine these questions the paper 'Where are commodity crops certified, and what does it mean for conservation and poverty alleviation?' developed the first global map of commodity crop certification, synthesizing data from over one million farms. This webinar will discuss the patterns revealed by this mapping process, and how the impact of sustainability standards could be increased by identifying places where it would be most beneficial to strengthen, consolidate, and expand certification. How certification schemes can benefit from better spatial data collection will also be discussed.