Private sustainability standards raise expectations among consumers about the economic, ethical and environmental implications of food production and trade; and attract donor funding to certification schemes. The sustainability impact of standards remains unclear as research focuses on either economic or environmental implications. In this webinar, Koen Vanderhaegen (KU Leuven) presents the learnings from a research on both the socio-economic and environmental impacts of coffee standards in Uganda. The analysis is based on a unique combination of economic survey data and ecological field inventory data from a sample of certified and non-certified coffee farms.