Research webinar with Jason Potts from the International Institute for Sustainable Development on sustainability standards and the blue economy. The State of Sustainability Initiatives (SSI) project is a multi-institutional effort to understand and report on market-based approaches to sustainable commodity production and trade. This webinar, held on 6th April 2017, presents a pioneering effort to assess the state of the ‘blue economy’ – specifically focusing on major marine and freshwater sustainability-oriented certification initiatives. It will also present how the analytical framework devised and used for a number of land-based commodities has been adapted to ocean wild fish and aquaculture.